CLIENT: An established plastics manufacturer.
PROBLEM:
The client needed to find a way to evaluate projects prior to launching them so as to assess their viability, and wanted to measure projects to evaluate their success, including tracking savings.
OPPORTUNITY:
CLIENT: Professional Services Firm.
PROBLEM:
Atticus’ client devoted a lot of time and money preparing newsletters for clients, which research showed were mostly unread. The problem for a midsized but growing law firm was to develop a vehicle for regular client communications that not only provided information but did so in a form and format that recipients would read and make them contact the firm.
CLIENT: A private sector work skills training institute.
PROBLEM:
The client wanted to establish a network of private, for-profit schools in China, which is in the process of restructuring its vocational educational program from large, multi-year programmes to short, job-specific training courses offered by both the public and private sectors.
